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Innovative use of the cultural heritage of the Trinitarian monastery in Zašová

Department 58 – International Relations
Department 58 – International Relations

Published

Project
Region Zlín Region
Title of the ProgrammeCulture
Title of the ProjectInnovative use of the cultural heritage of the Trinitarian monastery in Zašová
Project Website

https://www.zasova.cz/

Number of the ProjectKU-CH2-026
Project Promoter

Zašová village

Project Partner from Donor State

Verdiverkstedet (Norway)

Czech Partner

Children's home Zašová
Matice zašovská

 

 

Status

Estimated project duration: 05/2022–04/2024

More Information

Target group: Roma population, children and youth, general public

Total Eligible Costs

174 502 EUR

Grant

157 052 EUR (90 %)

Project description:

The aim of the project is to present a modern and playful method of an exceptional cultural-historical tourist area, which will primarily serve the inhabitants of the village Zašová and also the visitors of the village.

The project consists in increasing the attractiveness of the unique cultural heritage of the Trinitarian monastery in Zašová through an innovative form of monument presentation. The project will create a digital mobile game with augmented reality, the aim of which is to acquaint visitors in a playful and innovative way with the Trinitarian order, its history and its influence on the local region. It is a new form of advergaming, which is promotion and education in the form of games using smartphone technology.

The project partnership is implemented with a Norwegian partner, which will contribute to the improvement of bilateral relations and the transfer of good experiences between representatives of local municipalities, associations and the business sector. Furthermore, the project partnership is concluded with representatives of local communities interested in restoring the historical value of the monument and with representatives of the sector with the aim of integrating and educating disadvantaged groups and the Roma minority.